Business Health Check(No Cost, No Obligation)

Every business owner has different challenges, budgets, resources, visions, skills and motivation levels. So, the first step is to find out exactly what you need with a full analysis report of you and your Business.

This is a one hour, one-on-one, face to face meeting to take an in-depth look at:

  • Where your business is now and were your business is going;
  • what challenges and problems you’re having in your industry or business;
  • which areas hold the greatest potential for improvement;
  • which strategies would achieve that growth
  • how effectively you’re using your resources including your time and team; &
  • Your goals and plans for the business.

There is no charge for this report. There is also no obligation… just a heap of ideas that you can choose to implement yourself or with our help and guidance.


Setting Your Growth Path

When you decide to make some changes in your business and enlist the help of a coach to make sure you make it happen, the next step is to plan your path to a better business and life. There are two ways this can happen:

You’reCompetitive Marketing &Sales Performance Plan

The Marketing & Performance report is designed for business owners who have a clear plan of where they want to be in five years and the steps to get there, or for businesses that are after ideas to build the business in the short term.

Your one-on-one face to face meeting will take around two hours. Your coach will then take around ten days to compile your report from your Positioning Edge and Marketing & Performance consultations, detailing the best strategies for your business growth and an outline of how to implement them.

The report will be delivered for you to read, then your coach will make a time for a consultation to discuss the contents and clarify any queries you have.

Your Personal Business Plan

Every business benefits from a carefully planned and written business plan. The main difference from this business plan to other on the market is that italigns your personal goals with your business visions.Your Personal Business Plan is a blueprint of your business and will provide you with tools to analyse and implement changes that will keep you on track and will make your business successful and profitable.

Your Personal Business Plan will include 2 x face to face meeting to collected necessary data and information about you and your business. The plan will take around 10 working days to complete

(Depending on how complex the plan is) and then delivered to you personally. Together we can discuss any questions you may have and then examine if a coaching program is required to take your business to the next step of development.

One-On-One Coaching

This program is designed for you and your coach to work together to identify key areas of your business to enhance productivity and probability.To come up with ideas on strategies that will guide you to achieving your goals and visions and have someone to talk to regularly on the challenges and frustrations you face on a day to day basis within your business. This can range from Marketing & promoting, team training or just personal development for you as a business owner.

CEC KPI Dashboard

Key Performance Indicators, also known as KPI, help an organization define and measure progress toward organizational goals.

Once an organization has analysed its mission, identified and defined its goals, it needs a way to measure progress toward those goals. Key Performance Indicators are those measurements.

Together we will set monthly KPIs from your Business Plan and have a “one page” living document, linking your budget, targets and key KPI’s to your business strategy.

At the end of each month your goal is to have a “one page” snapshot of your business that instantly shows the business’ performance. The dashboard one page snapshot includes financial and non-financial KPI’s which are fully customizable to reflect your business strategy and model. This enables the review of your strategy execution on a month-by-month basis.

Key benefits of having kip’s in your business include….

  • Improves productivity & Efficiency
  • Enhances Sales and Turnover
  • Having a better systemised and organised Business
  • Align your Business Strategy and Milestones
  • Maximises Employee Accountability and Performance
  • Manages Sales Teams

CEC KPI Dashboard also includes a benchmarking reporting module.

This gives you the availability to compare the performance of individual sales team members against others in the group. Select from benchmarking against last year, budget or against group performance. Ranking reports shows where employees would be ranked in the group compared to the performance of other members.

DIY Marketing Program (Do it yourself) – Via System
  • VIP Membership to the ELearning System, a 52 Week Series of courses – Workbooks, Videos, Audios, Etc.
  • Weekly Group Training Sessions
  • Bi-Monthly Live “Ask the Expert Call”
  • Introductory one hour training session
  • Bi-monthly half hour coaching “Check In” sessions


Business Coaching is the key

Business coaching is your key to ultimate success. Whether you want to build your business, create a more dynamic team, or systemise your business better so you can have the confidence that it can run without you having to be there, coaching is your key to getting there.

Having a coach means you:

  • have access to someone to brainstorm with at your level as a business owner;
  • are accountable to a proactive mentor who will make sure you work ‘on’ the business not just ‘in’ it to achieve the goals you’ve set for yourself and the business;
  • Have access to ‘practical’ knowledge that your coach has, in relation to the strategies and development of tactics to make your business ‘outstanding’.
  • Will stay motivated to achieve your goals and continue to grow.

There are three coaching programs for you to choose from:

Jump Start your Business Program

This program is designed for those business owners and managers who want to get things started. It’s really for businesses which have just started, don’t have the infrastructure to take full advantage of the more in-depth programs, or just need a quick injection of enthusiasm and guidance each month.

The ‘Jump Start’ Program includes:

  • Full Membership to the ELearning System, a 52 Week Series of courses – Workbooks, Videos, Audios, Etc
  • “Competitive Marketing & Performance Plan”
  • One- up to one hour face to face strategic meeting each month.
  • Up to 2 hourstrategy implementation and goal setting session via the phone each month.
  • Up to two hours per month critiquing your marketing, systems, or team building pieces.
Transform Your Business Program

This program suits those business owners which really want to get their business ahead. They type of business that most benefits from this program is a business owner who really wants their business to implement the strategies for improvement detailed in their ‘Marketing & Performance Report’ as quickly and effectively as possible.

 The ‘Transform Your Business Program’ includes:

  • VIP Membership to the ELearning System, a 52 Week Series of courses – Workbooks, Videos, Audios, Etc
  • Weekly ( online ) Group Training Session
  • CEC KPI Dashboard
  • “Competitive Marketing & Performance Plan”
  • Two – Up to 2hour face to face strategic meeting each month
  • Up to a 2 hour strategy implementation and goal setting session via the phone each fortnight;
  • Up to four hours per month critiquing marketing, systems, logistics or team building pieces;
  • Responses to email queries, by email (up to two hours per month).
Enrich Your Business Program

The ‘Enrich’ program is for those people who really want to kick their business along and achieve real goals for the year. Your business is probably already going well, you have some really solid ground work in place and you would eventually make it happen anyway, but you just know that working with your personal and business coach would make a real difference to your life and the position of your business in the market.

This program is not for the faint hearted or the non-committed; it is for those business owners who are really willing to make a difference and are not afraid of taking on challenges. With the ‘Enrich your Business’ program, your personal as well as your business goals are combined. Working on yourself if the key to implementing what you want  in your business… yes, we work the area of business, but as your coach, there is more demand on us to really perform and not let you get away with all those old habits that have been keeping you and your business back.

The ‘Enrich Your Business Program’ includes:

  • VIP Membership to the ELearning System, a 52 Week Series of courses – Workbooks, Videos, Audios, Etc
  • Weekly ( online ) Group Training Session
  • CEC KPI Dashboard
  • “Competitive Marketing & Performance Plan”
  • Up to a one-hour strategy implementation and goal setting session by phone, or face to face each week;
  • Up to eight hours per month, critiquing and developing marketing, systems, logistics or team pieces;
  • Responses to email queries, by email (up to two hours per month);
  • A book  each month to keep you growing and learning
  • Up to ten hours workshop or seminar training during the program for you and your team, on selling, team building or a custom content that you and your coach would develop together.


If you have any questions or queries regarding any of the programs Competitive Edge Coaching can offer, please feel free to call Paul on 0433440881 or E-mail

To Help Us Help YOU … What are the 3 Most Important Priorities in Your Business, and we’ll be able to discuss them during your FREE CEC positioning report …

  • A step by step marketing plan that will significantly increase my customers and clients without taking my time and energy away from day-to-day business;
  • Having a strategy that will ‘re-activate’ former customers to buy from me again;
  • Having effective and inexpensive ways to attract more prospects to my business;
  • Defining the most effective, unique sales appeal for my product or service that will put my business head and shoulders above my competition;
  • To develop systems, so I can have confidence that my team can deliver quality and service without me having to be there all the time.
  • A unique and effective system that will turn my best customers into my best sales people, referring me new people all the time;
  • To improve the dynamics and synergy of my team and improve their sales abilities;
  • Having a systematic can’t miss way to get my customers to buy again and again;
  • To gain motivation for me and my team, to really put into place, strategies that will get things going.